Interactivism // Think Kids Pitch Day

How can we use tech to help under 18s get the most from the web and stay safe?

NSPCC, Google, FutureGov and Coadec


All ideas

Have you got a great product, project or prototype that helps children and parents to get the most out of the internet, whilst staying safe? Want to demo it to an audience of parents, children, celebrities and journalists and be in with the chance to win a resident membership to Europe's most exciting tech startup hub, Google Campus?

Interactivism // Think Kids Pitch Day, organised by the NSPCC, Google, FutureGov and Coadec is an exciting opportunity for innovators to show their creative approaches to addressing some of the challenges of child protection online.

The best ideas will be selected to attend our Interactivism // Think Kids Pitch Day on December 6th. You'll get feedback from child safety experts, Google engineers, designers and kids themselves and the chance to pitch your product to a judging panel of experts for a shot at winning a space at Google’s Campus: including free work space, teleconferencing facilities, free high speed internet, mentoring programmes, networking opportunities and more.

So if you have a product, a prototype or proposal of something you think could make a difference, now is your chance to make it happen.

While your product can be anything that helps children and parents navigate the internet safely, we're particularly looking for ideas that tackle the following issues:

  • Encouraging parents to use parental control software
  • Building the resilience of children to deal with cyberbulling
  • Age verification for children
  • Developing filtering tools for web
  • Supporting vulnerable children, such as disabled children, to stay safe online
  • Encouraging young people to think about their privacy settings
  • Making it easier to moderate activity on social networks, or anywhere that children might have a profile

We would love your idea to focus on the incredible benefits the internet can offer to children, which can often be overshadowed by the fear of harm. It might be aimed at children, parents or industry and it might take the form of an app, a website, an API, or a game – the more innovative the better. There are only two real parameters: your idea must be related to the internet and it must help to make children safer.

So if you have a product, a prototype or proposal of something you think could make a difference in making the internet a safer place for kids, now is your chance to make it happen.

The deadline for submissions is 9pm, Wednesday 14th November 2012.

Attending the event:

Please do register to attend the Pitch Day regardless of whether you are entering an idea. We would like people to come along and watch the pitches and to support and challenge the teams. For more information - please see the event registration page here:

Who we are:

The NSPCC is the UK’s leading child protection charity. We campaign to change the law, provide ChildLine and the NSPCC helpline service, offer advice for adults, and much more. We work to protect children by running a wide range of services for both children who have been or are at risk of abuse. Our thanks to Dr Rachel O’Connell, Internet Safety Expert, for her valuable input to this project.

Google Inc is an internet company that provides a variety of services from Google Search to Chrome to Gmail.

FutureGov has worked with over 50 clients in the digital innovation space, drawing on our design, technology and change skills to help identify challenges and work with users to define and deliver solutions.

The Coalition for a Digital Economy (Coadec) is a non­profit organisation, made up of a wide range of members of the UK innovation community, including entrepreneurs, leaders of tech­driven startups and SMEs, inventors and developers, and many others who believe that the future of Britain lies in the success of its digital economy.

The small print:

All information collected for the Interactivism competition will be held by FutureGov, Google, NSPCC and Coadec only. All ideas submitted for the competition remain the sole property of the idea originator unless otherwise stated by the idea originator.